Rep Your Set: New Kardinal Video “We Rep JA”

November 8, 2010

Words by Eddie STATS Houghton


A minute ago we put you up on the RepJA anthem that the makers of Jamaica-themed streetwear commissioned from Dre-Money and Toronto’s favorite yardie Kardinal Offishall–cleverly doing for their own brand what Vybz Kartel did for Clarks. Well, now Kardi and crew have done Vybz one better, releasing a slick-looking video for the song, complete with dancers and the obligatory bashment shots. Talent is deyah, production values is deyah–now whether it becomes a Clarks-type phenomenon is up to the people in the street! Watch after the jump and tell us how you rate it: