Motivation Music: Jr. Gong’s New Video For “Set Up Shop”

April 24, 2012

Words by Nico Simino—

When Damian Marley premiered the video for “Affairs of the Heart,” the lead single from his upcoming album, I thought we might be seeing the softer, more emotional side of Jr. Gong. But the new video for the LP’s second single, “Set Up Shop” proves that Marley is as rebellious and provocative as he’s always been. Deejaying at a desk in a field for most of the video, Marley’s lyrics and images seem to encourage viewers/listeners to keep their hustle on, no matter what that hustle is.