Yaadcore Gets Global on “Sunshine Grindin” with Massa Man + Proff Kenya

October 18, 2021

Words by LargeUp Crew

Yaadcore x Massa Man x Proff Kenya

As he gears up to release his debut album, Reggaeland, in January, Yaadcore has been hitting us with a mix of collabs to keep the fire burning. Recent releases include a remix to his 2020 ganja anthem “Nyquill (Spliff A Light Spliff)” featuring Richie Spice, and last month’s “Green Brain,” a track from U.S. production outfit Green Lion Crew featuring the late icon of all icons, Lee “Scratch” Perry.

The latest of these is “Sunshine Grinding,” the video for which drops today. The non-album track pairs Yaadcore’s vocals with Massa Man, a German reggae artist, and Nairobi-based Proff Kenya. In their own way, each artist touts the positive energy of working hard and staying focused.

While the pandemic kept this global crew from uniting in one location, each artist shot scenes in places that speak to their grind. For Yaadcore, it was the L.A. homebase of skate/streetwear brand, Diamond Supply Co., with which he’s set to drop an upcoming merch line inspired by “Nyquill (Spliff A Light Spliff).”

Watch the video below, and look out for some new music off Reggaeland coming soon.